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Realise life's potential.

Feel healthier, passionate,

purposeful + free...





> Remove limiting beliefs

> Cultivate presence

> Have more intimacy

Most people are trapped reacting to the world. Some can respond to it. They're free.

Through Personal Freedom Coaching, people learn to choose how they respond to the world. They take the reins of life and begin to realise its potential. I'm an ICF-accredited coach and have been on my freedom journey for about ten years. Through my experience, I help people break free from limiting beliefs by gaining clarity on the unhelpful mental constructs and behavioural patterns that are holding them back. This is deep and difficult work but it’s exponentially rewarding. When we do it, we quieten the volume of the voice in our head and, in turn, our natural instincts can be heard. This empowers us to approach situations more intimately, with healthy boundaries and with a feeling of freedom to be authenticity ourselves which enables us to connect more deeply with others. In short, we begin to live the life that was meant for us.

This is not for everyone but if you feel you are ready to step out of the waiting room of life...


“I’ve done lots of different therapy and they’ve felt like hard work and unnatural. Adam's coaching is still challenging but in a way that feels safe. I’m so grateful for it.”

Personal Freedom Coaching is an opportunity to create the life you want. We'll work with the things you’re facing at this point and turn them into opportunities for deep learning and growth. 


The focus is on connecting the body + mind using self-awareness + physical practices to empower a person to make the changes they want to.

What is coaching with Adam like?

Begin your journey to realising your potential...

Get started for free

Adam Slawson Personal Freedom Ebook
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"What Adam does is like, seriously, incredible. It's a game-changer in people's lives for the better. He mentally and emotionally saves people..."

A. Matthews 2023

Through a combination of integral coaching, philosophy, Design Thinking, Taoist and Zen principles, psychology and kickboxing, Personal Freedom Coaching creates a container for you to explore your thoughts, feelings and actions safely. Together we'll figure out and let go of whatever it is that's in the way of you fully stepping into life.

The Personal Freedom Academy

Learn the tools to attract the life that was meant for you...

"Living instinctively and by choice instead of by habit, is a whole different ball game. I’m an ex: anxiety sufferer, over-thinker, over-exerciser and serial dater who had the management consulting job and the fun nights out. I enjoyed it most of the time. It was a great life. Apart from the unexpected bouts of anxiety and the lack of closeness in relationships that happened behind the scenes. It’s been quite a journey of some ten years making the much needed changes to unlearn the conditioning bestowed upon me. 

The result? I see life very differently. I've broken unhelpful behavioural patterns to be able to live from my heart. Ultimately, I feel way more. All types of relationships in my life have deepened and the intimacy with my partner is now next level! I’ve learned to let go of and feel in control at the same time. I can ride waves of anxiety or numbness because I know that's where the growth is. I set boundaries and express myself fully. I ask for what I want from life and life has begun to answer. I gained the courage to follow my passions which started me as an ICF accredited coach and founded Plight Club. I enabled myself to let go of the reins and it’s with this new found freedom that life turned technicolour. In short, I feel more alive with a depth of connection to people and a real passion for life has developed. It’s this that guides me now, not what society expects of me. With my training and experience acting as a catalyst, I can help you start your journey towards feeling this for yourself."

I look forward to connecting,


Get to know me a bit...

As featured on.

Adam Slawson RAGE Session


Access to



As part of coaching journeys, R.A.G.E sessions provide space for people to face and embrace their anger and talk about whatever comes up for them.

As a kickboxing instructor and ICF accredited  coach I can provide safety to trigger people physically and mentally at the same time - when this happens pure anger is released which is incredibly freeing. It’s beautiful to witness.


Also available as stand-alone sessions and for corporate team-building. Find out more below.

The stages of transformation



Understand your limiting beliefs plus the trauma/trigger cycle + learn to respond instead of react to people + situations in life.



Discover the 'E' in our Emotions + transform yourself. Learn to let go of control + feel in control at the same time.



Cultivate deep presence + attract the life that was meant for you. One that feels right, that has a sense of purpose + meaning...

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